We are looking for a results-driven Digital Marketing Manager with a strong grasp of all domains of digital marketing, including social media, content, SEO, paid ads, and lead generation. The ideal candidate will have hands-on experience in building marketing funnels, using automation tools, managing cross-functional teams, and handling clients across India and international markets (USA, UK, Canada, Gulf).
Key Responsibilities:
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Social Media Marketing:
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1. Manage and execute end-to-end SMM campaigns across all platforms (Meta, LinkedIn, Twitter, etc.).
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2. Deep understanding of social media algorithms and trends.
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3. Strategic content planning and performance analysis.
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Content & Paid Ads:
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1. Develop engaging, SEO-optimized content (blogs, social posts, ad copies, etc.).
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2. Run and manage Meta Ads (Facebook & Instagram).
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3. Build and optimize ad funnels for lead nurturing.
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SEO (Search Engine Optimization):
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1. Website SEO & Local SEO: Keyword research, Google Business Profile optimization.
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2. On-Page SEO: Meta tags, internal linking, schema, content optimization.
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3. Off-Page SEO: Link building, guest blogging, citations.
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4. Technical SEO: Basic understanding of crawl issues, speed optimization.
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5. E-commerce SEO: Product schema, filters, collection pages optimization
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Lead Generation & Automation:
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1. Expertise in multi-channel lead generation: LinkedIn, cold email, landing pages.
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2. Use tools like Apollo, Instantly, LinkedIn automation, and email workflows.
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3. Familiarity with AI tools and CRM integrations for outreach.
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Client & Team Management:
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1. Handle domestic and international clients confidently.
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2. Conduct client meetings, reporting, and strategy sessions.
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3. Allocate tasks and monitor performance of SEO, SMM, and graphics teams.
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Branding & Strategy:
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1. Understanding of color psychology, brand elements, and market positioning.
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2. Create custom digital marketing strategies tailored to client goals.
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3. Work closely with graphic designers and copywriters to execute campaigns.
Preferred Qualifications :
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Experience working with clients from USA, UK, Canada, Gulf countries.
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Strong knowledge of international and domestic digital trends.
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Excellent verbal and written communication skills.
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Ability to multitask and work in a fast-paced environment.
Tools & Platforms Knowledge (Preferred) :
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Meta Ads Manager, Google Ads.
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SEO Tools: Ahrefs, SEMrush, Screaming Frog, Google Search Console.
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CRM/Automation: Apollo, Instantly, Mailchimp, HubSpot.
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Project Management: Trello, Asana, ClickUp.
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Design Coordination: Photoshop, Adobe Creative Suite basics.